11 Signs it's Time to Reconnect with Your Customers

Running a business in the best interests of your customers seems straight forward enough but too often they’re forgotten. So who are you really working for? Your profit margins or your customers? Here are eleven signs that your company could do with a fresh look outside itself.

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What do your customers want? A new online course from Adaptation Projects

Whatever your product or service is, you have customers who are buying it. But it might surprise you to hear that some of those customers are buying from you because they haven't found a better alternative. You're not solving their problem entirely but they either can't be bothered looking elsewhere or they don't even realise they're missing out... until a better option comes their way.

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The 3 Phases of Strategy Building

Creating a strategy can be as complicated or as simple as you want to make it. As long as you find a way to match the needs of a group of people with the product or service you’ve developed, then you’re off to a great start.  And to be able to do that, there will naturally be three phases that you follow.

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