London Tech Job Fair
Silicon Milkroundabout is a series of job fairs held in London and Edinburgh for the UK tech start-up community attracting 200 startups and 3,500 job searchers.
The founders’ goal was to attract the best talent to the event so that it’s elite tech startup clients would have an eclectic and relevant pool of talent to fill their positions.
I ran workshops with the team (who worked closely with it’s talent and startup clients on a daily basis), to uncover insights into motivation and behaviour. These insights were then translated into a content strategy for the website, social media and email communication.